HOW TO SHOWCASE A REVOLUTIONARY
TECHNOLOGY DURING A GLOBAL PANDEMIC
Revolutionizing the textile-industry
Infinited Fiber company's world-changing technology refurbishes textile waste back to production cycle. They are ready to revolutionize the textile industry, but how to invite investors and future partners over to Finland during a global pandemic?
WE CREATED AND PRODUCED THE FACTORY VISIT CONCEPT OF THE NEW NORMAL ERA
IFC Virtual Open House. This was executed with three-layer content (virtual showroom, pre-produced video material and a live webinar) and two time slots to match the schedules of global key players in the industry. 300 partner candidates in one virtual sitting.
EXECUTION WAS REWARDED WITH EFFICIENCY AND ENGAGEMENT
300 partner candidates from 32 countries in the same visit is traditionally impossible, making them participate the whole 3-hour webinar just phenomenal. The quality video material produced for the event is now also working it’s magic in IFC’s sales materials.
Minutes of average viewing time
(180 minute webinar. Could be considered a record.)