VARUSTE.NET
VARUSTE.NET
VARUSTE.NET
VARUSTE.NET
VARUSTE.NET
HOW TO IMPROVE CUSTOMER EXPERIENCE AND BRING A BRAND ALIVE?
TASK
TASK
A BRAND NEEDS A STRONG CORE AND STURDY LEGS TO CARRY IT TO THE HIGHEST SUMMITS
Outdoor equipment retailer Varuste.net had grown to an international multichannel company with great ambitions for the future. We were brought along to map out the route to greatness by creating their brand strategy. This included defining the brand core, values, customer experience and their visual identity.
A BRAND NEEDS A STRONG CORE AND STURDY LEGS TO CARRY IT TO THE HIGHEST SUMMITS
Outdoor equipment retailer Varuste.net had grown to an international multichannel company with great ambitions for the future. We were brought along to map out the route to greatness by creating their brand strategy. This included defining the brand core, values, customer experience and their visual identity.
A BRAND NEEDS A STRONG CORE AND STURDY LEGS TO CARRY IT TO THE HIGHEST SUMMITS.
Outdoor equipment retailer Varuste.net had grown to an international multichannel company with great ambitions for the future. We were brought along to map out the route to greatness by creating their brand strategy. This included defining the brand core, values, customer experience and their visual identity.
A BRAND NEEDS A STRONG CORE AND STURDY LEGS TO CARRY IT TO THE HIGHEST SUMMITS
Outdoor equipment retailer Varuste.net had grown to an international multichannel company with great ambitions for the future. We were brought along to map out the route to greatness by creating their brand strategy. This included defining the brand core, values, customer experience and their visual identity.
A BRAND NEEDS A STRONG CORE AND STURDY LEGS TO CARRY IT TO THE HIGHEST SUMMITS
Outdoor equipment retailer Varuste.net had grown to an international multichannel company with great ambitions for the future. We were brought along to map out the route to greatness by creating their brand strategy. This included defining the brand core, values, customer experience and their visual identity.
SOLUTION
SOLUTION
SOLUTION
SOLUTION
REPUTATION IS BUILT ON ACTIONS, ACTIONS ARE BUILT ON VALUES.
Varuste.net vows to help and inspire people to make better choices. These choices aren’t just about buying the most expensive equipment - it’s to get off the couch and explore the vast outdoors. Varuste.net's selection of featured sports is one of the largest in the Nordics.
This desire was distilled and defined to a brand core and personality, which we used as a basis for an overall brand renewal. We mapped the customer journey extensively, and refreshed the brand visuals to better represent their energy and values.
REPUTATION IS BUILT ON ACTIONS. ACTIONS ARE BUILT ON VALUES.
Varuste.net vows to help and inspire people to make better choices. These choices aren’t just about buying the most expensive equipment - it’s to get off the couch and explore the vast outdoors. Varuste.net's selection of featured sports is one of the largest in the Nordics.
This desire was distilled and defined to a brand core and personality, which we used as a basis for an overall brand renewal. We mapped the customer journey extensively, and refreshed the brand visuals to better represent their energy and values.
Interested in working with us?
More Cases
Infinited FiberHow to showcase a revolutionary technology during a global pandemic?
VaisalaScience Of a Burger
Google Yuk Move OnHow to give Valentine's Day a unique spin?
PuroHow to start a global climate movement?
Taaleri ImpaktiHow to bring responsibility into investing?
Happy or NotHOW TO FIND THE BRAND CORE AND CLARIFY COMMUNICATION?
BetolarHow to build a brand to be ready for an IPO in six months’ time?
Singtel Dash PetHow to position and launch a new insurance product?
Fazer KiireetönHow to launch a tasty new addition to a beloved brand?
13 FishingHow to Europeanize a US phenomenon?
Neste Rally Battle How to make an uncle sport exciting again
PeroniHow to raise the awareness of Peroni and get the brand associated with fashion and style?
Burger KingHow to gain media visibility for a new app?
RovioHow to engage the gaming community and introduce a new game to esports?
VaisalaHow to create a compelling story and value proposition for a new business unit?
GenelecHow to reach and engage millenial audiences?
Jaloviina TähdetönHow to launch a historical product with a modern twist?
KingisHow to increase brand love?
LindströmHow to make a product launch the pride of the whole company?
Superson Oy
c/o Wonderland
Konepajankuja 1
00510 Helsinki
WeWork, 14th floor
71 Robinson Road
Singapore 068895
© 2021 Superson. Marketing & Communications Agency
Tietosuojaseloste / Register information.
© 2018 Superson. Marketing & Communications Agency, Helsinki, Finland. Tietosuojaseloste / Register information.