Rovio
How to engage the gaming community and introduce a new game to esports?
TASK:
Our Task was to create an exciting invitational eSports tournament for Rovio's new Battle Bay game
Battle Bay is a fiercely competitive real-time multiplayer game. The game and it’s fanbase lend themselves well for a true eSports tournament.
SOLUTION:
We planned and organized an invitational event where a group of top Battle Bay players faced off with the professional eSports team Dignitas. The teams took each other on in a true eSports tournament built in a studio environment.
The exciting tournament action was recorded and turned into an engaging story with teaser videos, tournament recaps, commentary videos, social media posts and performance marketing video ads.
ROVIO
Rovio Entertainment Corporation is a Finnish, games-first entertainment company, that creates, develops and publishes mobile games and acts as a brand licensor in various entertainment and consumer product categories. The Company is best known for the global Angry Birds brand, which started from a popular mobile game in 2009.
Interested in working with us?
More Cases
Infinited FiberHow to showcase a revolutionary technology during a global pandemic?
Google Yuk Move OnHow to give Valentine's Day a unique spin?
PuroHow to start a global climate movement?
Taaleri ImpaktiHow to bring responsibility into investing?
Singtel Dash PetHow to position and launch a new insurance product?
Fazer KiireetönHow to launch a tasty new addition to a beloved brand?
13 FishingHow to Europeanize a US phenomenon?
Neste Rally Battle How to make an uncle sport exciting again
PeroniHow to raise the awareness of Peroni and get the brand associated with fashion and style?
Burger KingHow to gain media visibility for a new app?
VaisalaHow to create a compelling story and value proposition for a new business unit?
GenelecHow to reach and engage millenial audiences?
Jaloviina TähdetönHow to launch a historical product with a modern twist?
KingisHow to increase brand love?
LindströmHow to make a product launch the pride of the whole company?
Superson Oy
c/o Wonderland
Konepajankuja 1
00510 Helsinki
WeWork, 14th floor
71 Robinson Road
Singapore 068895
© 2021 Superson. Marketing & Communications Agency
Tietosuojaseloste / Register information.
© 2018 Superson. Marketing & Communications Agency, Helsinki, Finland. Tietosuojaseloste / Register information.